AliExpress Express has just concluded its overseas 618 promotion and officially announced its top ten best-selling products. According to reports, AliExpress continued to grow rapidly in various countries during the 618 period, ranking first on the shopping app download list in South Korea and climbing to the top three on the download list in Brazil.
Data shows that AliExpress’s traditional advantage in the 3C digital category remains strong, with tablets, domestic phones, Bluetooth headphones, and other products shining overseas. Its sales have increased by 10 times month on month; With the arrival of hot weather in many parts of the world, summer heat dissipation products such as floor fans and car refrigerators have also started to sell well; Outdoor products such as camping lights and road wheel sets are also highly sought after; Genuine leather sandals are popular in Europe and America, and fashion item sapphire watches have grown by over 13 times
There are more segmented business opportunities worth paying attention to in different national markets.
Consumers in Spain and France are beginning to lean towards practical products, with home new energy products continuing to sell well, and seasonal products such as mosquito lamps, rodent exterminators, and handheld small fans are also in short supply.
The Brazilian market has shown strong growth. Cleaning appliances, Toy model, and auto parts all contributed to a triple digit increase over last year. Game handles, outdoor speakers, mechanical keyboards, 3D printers, False eyelashes and other items have outstanding performance.
In the Middle East market, small electrical products with high customer price, such as coffee machines, sweeping robots, hair removal machines, and driving recorders, are highly popular. Interestingly, during the 618 period, the demand for evening gowns in the Middle East also increased significantly. According to AliExpress sources, the 618 Festival overseas coincides with the Eid al Adha festival in Middle Eastern countries, which is an important celebration holiday. Women will dress up formally at gatherings of family and friends, and local dresses are more expensive, giving cross-border products an advantage.
In the US market, influenced by the strong promotion of top internet celebrities, the performance of wig products has exploded strongly. Meanwhile, travel and gardening have become a trend demand for consumers.
Post time: Jun-25-2023